Affliction + Golden Boy = Huge Announcement

(Golden Boy. Yippee.)

Seems like some of our half-baked speculatin’ was right for a change. MMA Weekly is reporting that Affliction’s partnership with Golden Boy is all but official and this is the huge announcement that we were promised would change the world forever.

Maybe it’s just the way I’m feeling on this sleepy Saturday morning, but it seems like maybe someone exaggerated a little in order to draw attention away from the “Day of Reckoning” cancellation, er, rescheduling.

Affliction VP Tom Atencio and Golden Boy Promotions CEO Richard Schaefer are expected to announce the deal at the Ricky Hatton-Pauly Malignaggi press conference in Vegas, which, if true, completely contradicts what Affliction COO Michael Cohen said about announcing the deal at a big-shot press conference in Trump Towers. This causes me to wonder, do these guys ever talk to each other? Do they even read what the other is telling the press, or are they like independently operating terrorist cells at this point?

If you’re wondering what exactly Affliction and Golden Boy will be doing once they become partners, it’s sounding more and more like the big plan is to put on events that feature both boxing matches and MMA bouts. This, apparently, is expected to rock our world. Maybe if they also added guys on motorcycles jumping through flaming hoops, maybe someone fighting a bear, then, perhaps then, all this hype about the spectacular announcement would seem justified. As of right now, it seems interesting, though hardly earth-shattering.

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